Entrepreneur Spotlight: Soz Cakery

Soz Cakery is a cakes and desserts shop established in 2020 that produces its desserts in artistic forms to elevate any occasion. They infuse every creation with artistry and flavor, believing that every celebration deserves a touch of magic. Their goal is to transform occasions into unforgettable memories by bridging the gap between art and gastronomy, making every bite an extraordinary experience. The startup is a testament to the Founder’s deep passion for art and the aspiration to blend creativity with taste.

"My background in Business Administration propelled me through the trials of a global pandemic over three years. Our distinguishing feature lies in our steadfast dedication to infusing each creation with artistry, an influence drawn from my mother, an art teacher. A recent milestone was the opening of our inaugural cake shop, where we transformed ordinary moments into cherished memories. Beyond desserts, Soz Cakery is a narrative in edible form, where each bite conveys a unique tale of flavor and artistry.” - Sara Al Naqshbendi

During the pandemic, Soz Cakery initiated its digital business operations, a strategic move that allowed it to serve its customers and expand its reach. Adapting to this challenge showcased their flexibility, transforming Soz Cakery into a dynamic and customer-focused business, primed for future growth.

Sara participated in Five One Labs’ 2021 Female Founders Fellowship, a program curated to meet the needs of women entrepreneurs’ unique challenges.

The program equipped me with a versatile skill set, encompassing aspects such as business planning, marketing, and financial management, all of which have played pivotal roles in the success of my startup
— Sara Al Naqshbendi, Founder of Soz Cakery

Sara aims to make Soz Cakery a recognized brand known for culinary artistry and innovation. their goal is to expand their presence, upholding quality and sustainability. They aspire to inspire emerging talents through a renowned culinary academy, leaving a lasting mark on the industry they work in. They are actively considering new services and markets that align with the commitment to creativity and culinary excellence they uphold. 

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